Abstract: It was described the existing problems of Chinese industrial building design nowadays,it was also pointed out that there was a big contrast between the quality of Chinese industrial building and huge investment.It was thought that Chinese industrial buildings were much approaching to the essence of architecture than civil buildings in China,because it's little influenced by esthetics and politics.At the same time,it was criticized the current design of industrial buildings,which was not only a deviation from spirit of modern architecture,but also a wrong way.It was proposed the reply strategies of industrial building design,i.e.much attention was paid to material feature,structural lectotype and structural joint through the analysis of relevant building theories and case histories,based on actual projects,so as to explore some new design ideas and methods.